23 Jun Freelance Digital Marketing: #1 Tool To Get Clients – Part 2
In this episode of “The Marketing Nerdz Podcast”, CEO “Karan Dharamsi” shares the second and the most important step for using the #1 tool to get clients for your freelance digital marketing career.
And before we get into the details for this podcast, here is a quick recap on how to use the #1 tool to get more leads for your freelance career as a digital marketer:
- Create and setup your account on upwork.com
- Select your domains and get a list of all the projects
- Write your application for the project
- Setup your payment structure and methods
So, now that you have created your profile and implemented step 1, here’s how you can go ahead to grab your first project on upwork.com as a freelance digital marketer:
Create your Profile
Your profile is the first thing your potential client would look at. And in your profile, you want to speak more about what’s in it for your potential clients.
To make your profile stronger and to make it stand our from the others, these are the questions you need to address:
What will you do?
How do you do that?
How can people work with you?
And once you answer these question, add in some social proof. People visiting your profile would want to go through some of the testimonials, your previous work or past client experience videos.
Case studies like these will help you to build the trust amongst your potential audience.
Also, always have a face to your profile. This will help people relate to you and build up the trust factor while you are just starting your career.
Application Process
As mentioned in the previous podcast, creating a strong application is one of the most crucial factors to look into while using this #1 to get more clients as a freelance digital marketer.
What do you write in your application when you are just starting out?
For a matter of fact, at the beginning of your freelance career, you don’t have reviews or testimonials for people to trust you and give you the project.
So, how do you go about it?
We suggest you too follow the spec assignments.
It is to get in a client and work for a project at really low cost, knowing that the client has had a high lifetime value. Take up a project which has a high recurring pattern. With this spec assignment, you have to prove that you can deliver great results and win the trust by offering it at a really low cost.
Always create an application on these lines where the potential clients know that they are not going to lose anything and in the worst case, they will get the project done for almost free!
This is the fastest way to get in more clients using this #1 tool when you are just starting up your freelance career as a digital marketer.
Make sure you apply this strategy and communicate well through your application. This is one of the fastest, easiest and tested methods to grow your career and as a freelancer and get more clients.
And, If you need a template for this, you can reach out to one of our team members on: https://www.facebook.com/themarketingnerdz/
Also, subscribe today to watch the video tutorial on how to get your first client for your freelance digital marketing career: https://www.youtube.com/channel/UCSqVFdmu6SMHtCFe8Do4wEw
Karan Dharamsi
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